This Leadership Style Does Not Work

Back in 2015 I rented a 2nd office, so I didn't have to go to my office.

It wasn't that I didn't like my team, it was b/c I sucked at being a leader.

No one felt empowered to make decisions, so they constantly looked to me to give a final answer.

...even if it meant ordering sticky notes for the office.

It was annoying!

It was a product of my own doing and it was on me to fix it.

My attitude was to just get it done, but don't screw it up!

It took a mentor to tell me I had to switch from Transactional to Transformational Leadership. ASAP

Well, this picture represents that 180 degree pivot from 2015.

I'm now fortunate to have 1 Office with a great team that is empowered to perform at high levels, enjoys working together and does dope stuff.

Lessons From Our Trip To The Empire State

Sales Are The Lifeblood of Every Business

The ultimate priority.

The theme of Hollywood hits.

Yes, sales are a critical component of every business. But believe it or not, there’s one thing that matters more.

Fulfillment.

Whether you realize it or not - you’re building an audience with every sale you make. And that audience is either going to love you or hate you.

If they love you, they’ll continue buying from you, referring other people to you and growing your brand.

If they hate you, that’s the kiss of death.

Not long ago, I saw this cripple an 8-figure business. They sold financial newsletters and spent millions acquiring customers. But they had nothing in place to keep those customers happy.

Their fulfillment was unimpressive, their customer service was disappointing and their new customers had zero interest in buying their high-priced backend products.

They were in the hole within a few months of this specific campaign.

Dealing with refunds, angry customers and no momentum.

You see why fulfillment matters so much?

As sales flow through the door, don’t take your growing audience for granted.

Put time and energy into communicating with them, keeping them updated and turning them into raving fans.

One simple way I do that is through email.

Multiple times a week I show up in their inbox to share new strategies, tell them about new products and make sure they’re still doing OK.

It’s a simple way to fortify your business and keep the profits rolling in.

Are you using email to communicate and market to your list?

I guarantee you’re missing out on truckloads of profits if you're not.

And I’d suggest that you check out my book Million Dollar Newsletters here.

It’s the fastest and easiest way to unlock infinite untapped profit sources that’ll double or even triple your business.

Rooting for ya!

~Nate Kennedy

PS. Email Marketing is the fastest way I have found to regain countless hours per week. It’s the ultimate One to Many communication tool.

It’s we send over 70 Million emails per month.

If you would like to learn how you can use it for your business then connect with Newsletter Agency.

They will dive in to your business with you and help put a plan together.